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pinterest predicts
2022

Pinterest Predicts isn’t another year-end trend report, it's a not-yet-trending report—a window into the future, from the place where people go to plan it. Each trend is born from global Pinterest search data, this year 35 trends emerged from fashion and beauty to relationships and cakes.

I had the pleasure of working in-house with the Pinterest team to envision and create the 2022 campaign from the ground up. By launch we produced a variety of branded experiences across web, product and print to connect with Pinterest’s three main audiences: Advertisers, Pinners and Creators.









studio / agency

Pinterest


collaboration w/

Made Thought, Illo & TwelveNYC

team

August Mcmullan, Design
Brandi Steele, Design
Micaela Brookman, Design
Philip Czapla, Dev
Sue Chen, PM