WILD AIGA SF
Visual System

Women in Leadership & Design (WILD) is a community of women and non-binary design professionals created by AIGA SF.

We created a bubbly design system for WILD to express the power of strength in numbers. The collective dots emulates individuals coming together to lead the future of creative in business. Dynamic “dot units” manifest the evolving and growing conversation bubbles in the WILD community.




Credits

Design Team
Yung Studio


Helen Ip
Melody Yung
Brandi Steele

Press


The Brand Identity: Project Showcase 2023
Brand New: Spotted 2023



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